How GPS Tracking Can Take Oil industry to the Next Level?

Among the various industries that yield revenue, oil industry is one of the most important one. This statement is evident from the fact that out of the top ten revenue companies, six are oil industry. It is also noteworthy that more than four billion metric tons of oil is produced all around the globe annually. Oil and its related products like gas occupy the top position among the largest corporations globally. Such important is the oil and its products, and there is a definite need to take care that nothing goes waste.

Oil production is done in quite remote places and is being transported to refineries and then the refined oil is then transported to the work places. This oil transportation involves a lot of logistic and technical difficulties. For oil industry, the main issue would be transportation, as the oil production, its refining and its usage are at different places. Transportation is not a problem actually, but it is the issues raising during the transportation is the problems. These issues may include oil spills and accidents. These issues is effecting not only economically, but also it effect environmentally. Keeping in view of all these problems, a new technology came into light, which is the GPS tracking solutions and enterprise mobile app development. Let us look into the role of GPS tracking in Oil industry.

Role of GPS Tracking Solutions

  • Oil Equipment tracking remotely

The feature of operating the things remotely serves very useful in oil industry. This is very important because, oil is very volatile and if humans are directly involved in the operation of oil production, there are so many chances that it is harmful to them. In order to all these things, technology is giving the best answer. Using high-end GPS solutions, one can perform various activities like monitoring fluid flow rate, tank levels, operation temperature and like such things remotely. This gives a perfect substitution for the human presence.

The pressure on a pipe-line carrying the refined petroleum product can also be measured using the remote monitoring solutions. And its control is handy, if at all you find pressure is going high, it can be optimized handy.

  • Fuel Transport monitoring for fleets

Once the oil is processed, it has to be transported which involves fleets. As, they are very distantly placed it will take time to reach the destinations. In earlier days, there was no way to track the transportation and the status of it. But, all thanks to the modern technology which is helping in tracking each step in transportation. All the details like where the vehicle is exactly located and where it is heading towards, and like such data can be easily tracked using GPS tracking. This is help a lot in ensuring the safe transportation of the oil and its products to the destinations.

It is not exaggerating to say that the fleet tracking system is just amazing and allows to have a continuous check at oil carrying vehicle.

  • Helps in navigating Drivers

GPS systems helps in selecting the safe path and scheduling the transportations to ensure safe and timely transportation. With the help of this GPS system one can keep a continuous eye on the path in which the driver is taking and he is following the prescribed schedule or not.


In any case, if the driver is off the path, then immediately they are notified. And the immediate respective action is taken in order to help the driver.

  • Helps in keeping a eye on Driving habits

When it comes to the matter of transportation of heavy vehicles carrying sensitive items like oil, driving need to be done with utmost care. If anything goes wrong, there are so many chances that accidents may happen. In order to avoid such, it is highly recommended to use GPS navigation which helps in tracking the driving pattern of the vehicle, how they are using the accelerators, how they are applying the brakes and such. Based on that, a graph is being developed which helps to see the working in real-time, their mode of operations and the standards which they are following. If there is anything going out of scheduled, it will be notified.

  • Role of GPS in making Zero Accidents

The role played by GPS in tracking the fleets is just amazing. One can monitor the transportation remotely. This helps in knowing about the status of the transportation, guiding the driver, in case of any help. Yet, it is an management tools, the chances of cutting down the accident number can be lowered to a greater extent. But, anything can happen at any time. Even after taking utmost care, one cannot expect to be cent percent perfect. But, all the efforts are being put for zero accident rate

This is mainly because it is a long way of transportation and anything might happen at any place, the best which we can do is keep a eye by monitoring the process if it happening right, and if anything goes wrong, immediate it will be notified and rescue team can perform its action.



How Small Scale Retailers Can Make Use of App Development for their Business

Mobile apps is no longer a term used exclusively by big brands and major ecommerce companies. Thanks to the reducing costs and availability of wide range of options at cheaper rates, now these facilities can be utilized by small-scale retailers to make good to their business. Any app development company is offering wide plans with regard to pricing and most of the entry to mid level plans are in the reach of even small time businessmen and budding businesses.

If you are already into mobile app development and its usefulness for a business, you need not break your head for understanding how it can be useful for the small businesses also. With the availability of different options and simpler user interfaces, app development has become much easy than ever. For those who are still in the mindset of yester decade, will definitely come to a shock by knowing the range of products and services available in the landscape of mobile marketing in today’s market.

Lets explore how small scale businesses can make most use of mobile app by utilizing minimal budget and inputting maximum creative processes and marketing it to the core.


How Retailers Can Make use of Mobile App for their Business?

Smart phones are every where now. Even in the developing and underdeveloped markets, the percentage of people using smart phones is increasing. When you compare the growth rate of internet and mobile phones, the rate of growth of mobile usage is far faster than the growth of computer-based internet services. With this statistics, we can come to understand that smart phones have become inevitable part of modern day life.

With such an important device in hand, how can businesses ignore the role of mobile apps in reaching out to their customers and providing the services on the go. Companies are slowing understanding the role of smart phones and hence are releasing mobile apps that can provide a connecting bridge between their business and customers.

Benefits of Retailer Mobile App

a) Personalized Services:

Best part in the concept of mobile app development for retailers is that the services of the business can be personalized. Earlier days, when there is an mobile app, it was merely a representation of their online website where you could only get some information about the services of the company and their contact details. Now, with the improvement in personalized services, even the retailers are offering personalized services and giving what the customer wants exactly. You can observe that most of the apps are coming with register and login feature, so that they can get your profile enrolled in their databases and serve you based on your individual interests.

b) Easy to Deploy & Maintain:

Just a small Google Search with the input as retail app development guide for retailers will give you a ton of results, each with juicy links and engaging visual contents. These how-to tutorials have enabled even the small time retailers to get into the mobile app bandwagon and serve their customers in a better way. One need not be an expert in the domain of mobile apps development for the purpose of implementing the same for their business. Even with the minimal awareness about the mobile apps, he or she can come up with excellent mobile apps running for their business. This is all possible because of the wide range of app development companies sprouting across the world.

Mobile Buying Options

With more and more people enjoying the comforts of online buying, how can you ignore the most important decision for your business i.e. having a mobile app that allows your customers to do mobile buying. When a customer is having the option of getting their desired services and products right to their doorstep just by opening an app and making the purchase, how can you expect more and more number of people to visit your brick-and-motor store? Give the customers the joy of mobile buying and they will be clinging to your business for years to come. Should you ignore this major aspect of modern day business, your competitors are ready to grab your existing customers by luring them with online and mobile portals for easy dispensing of services and products.


Promoting New Products

Did you find your smart phone gives some notifications about the latest products and events in your local area? This is because of the push notifications enabled in the apps that you have downloaded. In the same way, you can also utilize this opportunity to promote your new products and services to your existing customers by having them install your mobile app. Once they install the mobile app, it becomes easy for you to keep them informed about latest products and any other announcements. Best thing you can do for keeping the customers retain their app for long, is to offer discounts and bonuses through mobile apps. This kind of encouragement will increase your customer database and also helps you to retain the number of mobile app downloads.

Building Brand Value:

Earlier, web presence was thought to be a crucial thing in building brand value. But now with the advent of smart phones, even a mobile app has joined the list. Both online portal and mobile app can enhance your brand value and create a long lasting impression in the minds of your customers.

You might have noticed that many people swipe through their apps during their moments of inactivity. That means, people are spending a lot of time on their smart phones even without their knowledge. In such situations, how can any smart businessman ignore the role of mobile apps for their business development?



Why Concierge Apps Are Way of The Future in Hospitality?

Technology is penetrating into almost all the industries, and there is no exception for hospitality industry too. Especially the mobile technology in invading into hospitality industry making the smooth run of it. One of the best app which is taking a major contribution in the success of hotels and restaurants is the Concierge.

One of the main reason for the Concierge Apps development is that, in these modern days people are addicted to smartphones and the services are reaching the people via apps. The ease in reaching the services to people via concierge is offering a tough competition to the traditional human roles in the society. There are so many examples, where various services which required the presence of human is substituted by smartphones.

Concierge- what is it?

The role of concierge is changing. In the earlier days, all the hospitality services need a human presence. For example, if you want to go for any tour, you need to hire a guide or travel agent in person. But, now just with the help of few clicks, all the various concierge services can be availed easily. Starting from the ticket booking till the end of the tour, all the assistance can be mediated using technology.

It is really wondering to know that all these services can be availed ourselves using our smartphones. It is not exaggerating to say that this has created a situation where the technology is replacing the need of a human presence. This usage of smartphones and the impact of these concierges’ apps in undoubtedly helping the people to carry out the things easily.

Role of Concierge

For answering questions like why concierge apps in hospitality, the answer is simple, In general Concierge is the main focus of travel and hospitality industry. For delivering the best concierge services, one of the best ways to adopt is the apps. These mobile apps are so attractive because it can reach people easily. Not just providing the assistance, but also these apps serves best in understanding the user’s need before they are asked, saying goodbye to the age old hotel’s phone services.


The various services which can be availed using this apps are prompt guests with room services, turning on/off the alarm or lights, send notifications regarding various deals, etc. This kind of services are profitable even for the hotel management. Even Hotel managements are focusing on How to Develop AI-Powered Concierge App. Investing on the ambiance of the hotel comes in the next preference, and these concierge services are taking the first place. Using these concierge apps, guest can book their room, avail the services they require, and much more.

For instance, guests can order food from their room itself rather than coming out for food. Not only the food, but also these concierge apps are smart enough to anticipate the guest’s preferences like booking the poolside seats, and such.

Not only these examples, there are much more exciting services which can be availed using concierge apps. The best thing which stands out is that its ability to replace the human presence and provide assistance over smartphones.

Choosing the Concierge app

The choice between the third party app and a branded concierge solution depends on the affordability of the user. For delivering the high technology concierge services, the hotel first should have the necessary technical support. For instance, if a customer want to avail the feature of having room keys via app, then the hotel should have the ability to generate unique QR code for the process to happen. So, for the successful survival of the firm, the suitable technical support need to be there. Choosing the third party app is useful when the hotel cannot afford the cost of the installing the technicalities.


At the end of the day, it is the necessity which is the mother of invention. And owing to the ease using these mobile apps, it has become a necessity for the hotel industry to use the concierge apps. Also, our addiction to the technology is also accounting for this demand. Concierge apps are a way revolutionizing the hotel industry making the guest’s excited about using it. Though the concierge apps work in substitution for human presence, it cannot be overlooked that technical people are working behind it to deliver these exciting services.



Blockchain Technology Is What the Healthcare Industry Needs

Being able to stand at the forefront of the adaptability is the most crucial thing in the success and sustainability of any firm. In today’s competitive market, it is necessary that companies learn to adapt latest technology so that they don’t get behind their competitors. Let alone beating the competition, even for meeting the ever increasing demands from the customers, it is necessary that companies spend their time and effort in learning latest technology and providing better services to their customers based on their latest technology.

The proactive approach in adapting to the latest technology is applicable in all the industries, but is more so applicable for healthcare industry. This is a special industry where not being aware of the latest technology not only costs loss of business, but also may result in loss of quality of life for the patient. Latest implementation in the recent times is blockchain technology in healthcare. This is going to be disruptive advancement with changes taking place at rapid pace.

Blockchain technology may not be a new term for tech savvy people who have heard lot of news and stories on Bitcoin in the recent times. The underlying software program used for creating the latest form of currency, is found to be having potential to bring lot more changes in the healthcare industry also.


Role of Blockchain in Healthcare Industry:

Blockchain technology in healthcare can be used in multiple ways. One of the most reliable and foreseen ways to use this technology is to track patient health records. Specialty of using this technology for this purpose is that it can process the data securely, comprehensively and privately. As of now, the patient health history is not easy to read as it seems to be a piece-meal grabbed from different sources and various formats. Different reports may be present with different places, because the patient might have consulted different doctors and hospitals.

One more good source of information about patient health is latest health tracking devices. These wearables store vital data about a patient health etc. Blockchain technology can help to integrate all this information in to a single source so that healthcare providers can give better treatment based on the information obtained through these sources. Also, doctors and specialists may be able to get more insights into the health condition of the patient, his habits, his body nature, medical history, allergies, etc just by giving more analytical view on the information obtained from this technology.


Interoperability between Various Systems:

The information currently available about a particular patient is discrete and doesn’t make sense unless it is worked on. It is because of the reason that the data is not in uniform formats. Different systems input the data in their own formats, which makes it difficult for managing the data from various sources. With blockchain technology in force, this problem can be solved effectively. This technology makes use of different systems and integrate the data from various sources. Best part of this technology is that it will make the transitio so swift, smooth and easy to operate.



Another major advantage of blockchain technology is that it can be scalable. When the demand for the data is high, it will automatically use technology and servers of higher capability, thereby serving in a better way, without getting crashed or stuck. This makes blockchain more reliable than any of the technologies healthcare industry has seen so far, for this purpose.

Disaster Recovery:

With integration of latest technologies pertaining to data recovery, we can ensure that blockchain has the ability to secure the data and can provide disaster recovery even when there is loss of data at any of the various ends like patient, hospitals, doctors, laboratories, etc. Already data encryption technologies and cryptography technologies are making it tough for hackers to touch the blockchain technology. As the time progresses, these security technologies are expected to improve to meet the demands of changing times.

Real-Time Access:

Healthcare blockchain companies are eager to implement the latest technology in most of the hospitals and organizations because it would cut down their costs in the long run. This is because of the fact that blockchain allows us to share the same data and make real time updates from different sources like patients, medical professionals and organizations. This eliminates the need to keep a multiple copies of the same data and synchronize it again. This means a lot to the healthcare blockchain companies because they are going to save lot of time, effort and money involved in synchronizing the data.

Suitability to Specific Requirements:

One more advantage of having blockchain technology in healthcare industry is that it allows the patients, or organizations to download the required data in the format they require. Stakeholders of the healthcare community are provided options to choose from, and they can select the application which they require for their specific purpose. All this is possible because of implementing blockchain technology which ultimately helps the healthcare community to provide better services to the patients.

Above mentioned are just a few USPs of the blockchain technological products. There are still more advantages of having this technology in healthcare industry, which is sure to make disruptive changes in the coming times.



8 Steps to Build A Sensational Blockchain Application

A peer to peer electronic cash system developed by Satoshi Nakamoto in 2008, called Bitcoin had introduced, the most revolutionary ‘Blockchain Technology’. This Blockchain technology is marking its role via various ways and it is becoming a substitute for various existing technologies. The applications of blockchain technology is seen in various industries like banking, currency exchange, voting, etc. Owing to all the various advantages of using blockchain application technology like are protection from data theft, avoidance of intermediaries, data transparency, it has become an one of the most demanding technologies. If you wants to develop any app using blockchain technology, following are few guidelines which will help you in Blockchain Application Development.

  1. Use- Case identification

The first and the foremost thing to consider is the applicability of the technology. Although, Blockchain technology is one of the most useful technology, it is may or may not be required in all cases because of various reasons like cost effectiveness, internal capabilities, etc. The mobile app developer should and must consider all the various parameters of various technologies and need to choose the technology which will be wise for developing a particular application. If the developers finds it best to use blockchain technology, for developing a particular app, then he or she need to proceed with the next step.

  1. Choosing the Application’s Consensus Mechanism

Blockchain Technology uses various consensus mechanisms like federated, round robin, proof of elapsed time, delegated proof of stake, byzantine fault tolerant. All these mechanism involve a decentralized system, in which the transaction need to be authenticated by all the members within the network. Depending upon the type of the use-case, the consensus mechanism which has to be adopted is decided. Among the various consensus mechanisms, Bitcoin is the most commonly used one.


  1. Finding out the most suitable platform

Just like consensus mechanism, there are various platforms available for blockchain. Popular platforms for blockchain are hyperledger fabric, BigChainDB, ethereum, quorum, etc. most of these platforms are open source platforms, hence choosing becomes very simple. The selection of the platform need to be done considering the various pros and cons of each platform and also the by comparing various platform usage for developing decentralized apps.

  1. Architecture Designing

Architecture designing involves few options for software and hardware configuration like OS, disk capacity, processors, etc. Also, the blockchain solutions can be a in-house model, cloud model or a hybrid model. Knowing the architecture seems to be unimportant but it plays a vital role among the various requirements of the app. For agile working, cloud is the most proven choice.

The Blockchain solutions can follow under following categories

  • Permissioned- which includes voting systems or government run land
  • Permissionless- includes Bitcoin which is open to all
  • Private- includes the contract management systems in pharma companies and hospitals
  • Public- include asset backed cryptocurrency like ethereal
  • Hybrid- includes a group of banks which works on a shared KYC platform.
  1. Configuration of the App

App configuration should be done very carefully and it involves the following elements like asset issuance, permissions, asset re-issuance, multi signatures, atomic exchanges, native assets, address formats, etc. among all these various parameters, some are changeable and some or not.

  1. Building API’s

Depending on the type of the use case, building the API’s varies, for instance some can be pre-built whereas, and some need to be built later. Need for building an API includes the following


  • Audit related functions
  • Data storage and retrieval
  • Smart-asset lifecycle and management
  • Generating key pairs and addresses
  • Data authentication via digital hashes and signs
  • Smart contracts
  1. UI designing and Admin

Next, it is the time to move on to the admin and UI console of the app. Depending on the use-case, the servers, front- end programming language, external database need to be decided. Choosing the front-end language can be among the options like CSS, C#, Python, Ruby, HTML5, PHP, Java, Golan, Angular JS N. Servers may include mail serves, web servers, FTP servers and the external databases may include MongoDB, MySQL, etc.

  1. Problem area identification and scaling

Blockchain applications, is in budding stages of development and needs models like MVP for its scaling. The best things about MVP are cost and time effective, provides workable solutions, offers a completed app solutions.

At this stage of app development, focus should be given to identifying the performance issues, latency, memory glitches, crashes, etc. As soon as the bug appear in the process, it has to be fix asap, which will help in protecting from various scaling problems.


Theory seems to be simple, but when it comes to the applicability, implementing these above steps is more complicated, yet possible. Blockchain Development Servicesis one of the revolutionizing tool and is worth using it. The future of Mobile App Development is no doubt the Blockchain Technology. If you are looking for developing an app based on Blockchain technology, then the best destination would be FuGenX Technologies, one of the best App development company.

Benefits of Flutter

5 Benefits of Flutter: That Make It Start-up Friendly

Want to have a Start-up-Friendly, then Use Flutter

The very new SDK, launched by google, after the launch of Android P, is Google Flutter. Among the various SDK’s so far launched, this Flutter stand out to be more advanced and advantageous. The main reason for it is having a beta version of UI Framework and also this Flutter can work on cross platform apps.

The various other best things about flutter is that it can create apps with a single coding process, usage of Dart for writing applications, making the syntax look like Java, it can combine both with android and iOS platforms. The performance of flutter is not be easier, but also much better serving as a best option for various start-ups.

Flutter and its Advantages:

Flutter was launched in May 2017. It was released with alpha version, but later on it was upgraded to beta version. There are many benefits of using flutter for developing apps, following are some of those benefits of using flutter

Benefits of Flutter

  • Packed with a wide range of Widgets

Flutter comes with a well catalogued package full with various exciting widgets. The various apps developed using flutter are not only hassle free but also function very smoothly leaving the user with an amazing experience. The flutter makes use of Dart for writing the app which can be compiled to native code. Integration is made better using intelli J plugin.

  • Single Codebase for both Android and iOS

Usage of JavaScript is not feasible option for developing apps. Hence, it can be made better with the help of usage of single codebase for both android and iOS. The risk of drastic shifts can be avoided by the usage of flutter which is used for cross platform apps. This makes the development of the app easily and makes it possible for high security and defensive patents.

  • It is an Open source project

For any given purpose, this open source project can serve for using as well as studying for many start-ups. It is no lesser to any open collaboration, because of which it is a user friendly and offers easy accessibility. It provides with as many options as possible which no other company can offer and the best part is that is offer a diverse scope for designs.

  • Offers Best Editor Integration with Virtua Studio Code and Android Studio:

During the development of the app, the various additions or deletions is made possible. Virtua Studio Code and Android Studio make smarter completions on the basis of variable types, function definitions and imported modules. Also, flutter made it possible to pull or push from any SCM service.

  • Java feel is brought about by Dart

The features of Dart are similar to that of Java. This similarities between the Dart and Java helps the developers to make easy shifts. Flutter is no doubt is a better option for the developers because of its ease of usage, contained with better widgets, amazing editorial integrations.

The above mentioned 5 benefits are not the only ones, but flutter has also got lot many other benefits like its accessibility to native features and SDK’s, provides better experience using third party integration and native codes, usage of exploration of native features with SDK’s. Moreover, with flutter, the user can reuse the programming languages of iOS and Android.

Final Word:

For the mobile app developers who are working on various start-ups, focusing on effective development and user friendly kits, Flutter is the best choice. Flutter is contained with lot many exciting features like faster app development process, attractive interface, flexible APIs and many more, which are making it a friendly tool. Designing of Flutter is made keeping in mind the various start-ups, hence it has become one of the best option to develop the most user friendly and engaging apps.



21 Metrics That Matter for Your App in 2018

Building an app is not that easy, it requires lot of efforts, time and money. Even after spending so much efforts, time and money on developing an app, what actually matters to the users is its applicability to them. Also, once an app is developed it is not just sufficient it is also important to keep a check on it upgradation. For these, there are certain things to be considered. These various things can be categorized into four broad categories which are as follows

  1. User Acquisition
  2. App performance
  3. User engagement
  4. Customer satisfaction

Following are some of those things which decides the credibility of an app

  • Active users:

The number of active users of the app determines the success of the any mobile app. It is not just sufficient to download the app, but it is also important that how many users are truly using the app. In order to measure the number of active users, there are so many tools available, each of which work on different parameter. For instance, Google analytics, which work on the session parameter. It depends on how many users are using the app at least for 30 minutes session.

  • Time duration of the session

The time duration of using the app also matters a lot. Just opening the app and shutting it off, means that the app is not so attractive. If at all, the user is using the app for a longer time, then it means that particular app can engage the user to the fullest.

With the help of the latest technology, the app owner can even find out the time duration which the user is using the mobile app and also can get feedbacks from them.

  • App churn

App churn refers to the rate of those users who will download and use the app, but after the usage they will never come the app again. The lower the app churn rate, the higher is the success of the app.

  • App retention

This is absolutely opposite to the app churn, where in, it is the measure of the number of users who will return to the same app within a time period of 30 days. This is more important, because satisfying the users and raising the stickiness of the users to the app determines the success of the app. The app owners can raise the rate of app retention by keeping the app updated with latest technology. The app retention time can be calculated using various tools like Localytics, Fabric, and AWS Mobile Analytics.

  • App Downloads

The number of users downloading app, determines how successful the app is. If the number of users downloading the app is very less, it implies that the app is not able to attract the user. The user’s requirement need to be understood and then the app developers need to design the suitable app which can meet the user’s requirement for the success of the app. There may be many reasons for the less number of app downloads, which may include marketing problems, no proper app store optimization unattractive app story listening, etc.


  • Intervals of the Sessions

This is the measure of the time interval between the user leaving the app and again visiting the app again. If the app has bundle of attractive features, then the users will undoubtedly get attracted to the app and will be returning to the app soon. This can also be measured using various tools like AWS Mobile Analytics and google analytics. This rate can be raised by introducing the number of push notifications.

  • Flow of the screen

This includes the rate of both navigational flow among the various screens and also the number of visits made by the user per screen. The understanding of this screen flow will help in knowing the navigation pattern of the user, problem areas, drop off screens, and conversion road bumps. To enhance this screen flow, one can employ tools like mixpanel, localytics, and google analytics.

  • Reviews on the app stores

Reviews place a vital roles, not only with regard to the apps, but also with respect to each and every product. It’s just like when we buy any particular product, we will check the reviews of it and buy, in a similar fashion, when a user want to download an app, then it is obvious that the user will go through the reviews of the app, then will decide. If the reviews are positive, then the chances of downloading the app are high, whereas if the reviews are negative, that leaves the app owner with the option of rectifying the issue mentioned.

  • Rating of the app

App rates are the direct reflection of what the user fee about the app. This serves as a booster for the new users to download that particular app. There are various tools which can measure the app rating, like AppFigure, Appbot, and many more.

  • In-app Feedback

This is the feature which enables the user with the option of providing the feedback about the app by the user. The best part of this In-app feedback is that the user can provide the feedback without leaving the app. Also, these feedbacks are considered to be very much genuine as these are given by active users of the app. The tools used for diagnosing these In-app feedback are Intercom, Drift, Uservoice, Instabug, etc.

  • Ranking on the app stores

When the number of users searching for a particular app is more, it simple implies that the app is more penetrated into users and many people want to download it. This ranking on the app stores can be enhanced by optimization the app on the app store listing. The various tools which can be employed for this rank analysis are SearchMan, App Annie, appFigures.

  • Net Promoter Scores

Net Promoter Score, NPS refers to the index in the range of 100 to -100 in which the willingness of the users for recommending a particular app to their family and friends is measured. NPS, can be given in terms of scores on a scale of 0 to 10 based on the questions related to their willingness to recommend a particular app.

With the help of these scores, the users can be categorized into three groups

  • Promoters- who will highly recommend the app and their NPS would be 9 or 10
  • Passives- who will recommend the app, only under the condition that, if there is no better option, their NPS would be 7 or 8
  • Detractors- who are not so satisfied with the app and will hesitate to recommend the app, their scores falls in the range of 6 or less.

The simple equation used for measuring the NPS is subtracting the percentage of detractors from promoters. The tools employed for this NPS are Medallia, HelpScout, Drift, and Delighted.

  • App Attribution

In this, the effectiveness of the various marketing strategies can be known, and it refers to the score of the users who want to acquire the app. This can be improved by a technique called deep link technique in which the advertisement page and the desired page can be linked. Tools used for it are Adjust and

  • Viralness

This is a bit similar to NPS, and it also measures the interest of the users in recommending the app to their family and friends. The people are got attracted to this app recommend to others and make other people also to use it. This recommendation is mostly through mouth publicity, hence of cost of acquisition is low. This can be enhanced by encouraging the users for recommending the app by offering incentives like free vouchers, rewards, etc. Tools needed for this are and Buzzsumo. Also, the various social media apps like Instagram, Twitter and facebook also helps to evaluate it.

  • App Abandonment

With the help of this, one can know about the users who are dissatisfied with the app and left the app after their first interaction or sometimes even before signing into app. This helps in knowing the issues which are troubling the users and the app owner can pinpoint the problem and can rectify it. For better signing up process, the app owners can reach the users using deep links and the various tools used are, which can help the user in signing up the process easily and make a trial in improving the user’s overall experience

  • Revenue Targets

This is a check on the amount gained through app over a period of time. This will allow the app owner to set a goal for getting a specific and a realistic revenue from a particular app The various marketing strategies helps in understanding the progress on a weekly or monthly basis.

  • Lifetime Value

Lifetime Value, LTV refers to the total revenue that can be generated from a particular app, before the user abandons it. In order to calculate the profit, the cost per acquisition need to be subtracted from the total amount generated. In order to get good LTV, the main thing which has to be focused is to meet the user’s needs. Also, gathering the feedbacks and offering customer care support will help in improving the app helps in raising LTV.

  • App Crashes

This is an unpleasant event in which the app gets shuts down while the user is still using the app. This problem has to be rectified as soon as possible before the potential users are lost. The best way available to prevent it is to have a vigorous testing of the app during the development of the app. A beta group can be deployed in order to identify the problems and solve it as early as possible. There are so many testing tools available in the market for identifying these problems, one can choose the best suited as per the requirement.

  • Average Revenue per User

The overall revenue of the app is added by the revenue given by individual users. This average revenue refers to the average revenue generated by each user. For calculating the average revenue per user, the total revenue generated can be divided by the number of users. If the revenue from individual users is low and the number of users are high, then the average would be fine.

  • Issues with the Network

Sometimes, the app working can be disturbed by the issues with the network. If the network is not supporting, then it may lead to shut down the app abruptly, landing the user in a displeasing experience. This can be avoided by not allowing the app to fully dependent on network. Tools employed for this are android tools and Xcode. Other tools like OKHttp and Charles Proxy also helps in determining the network connection speed.

  • App Speed

It is obvious that the user expect the app to be fast in its operations. So, in order to deliver the best experience of using the app to the users, it is highly recommended to test for the speed of the app. Also, the speed of the app need to be checked across various operating systems. The various tools which can measure the speed of app are Rollbar, New Relic, APM, etc.


Developing an app is not as difficult as maintaining it. Even after the launch, the job is not done yet. It would be a continuous process of upgrading the mobile app, check the functionalities of the app and checking for it merits and demerits. So, all these various metrics account for the successful running of the app.

10 Security issues app developers

10 Security issues app developers

10 Security issues app developers need to know while developing mobile app

In the world of technology and online platforms, the role of mobile application has increased in converting harder tasks into simpler ones. People of today’s generation love to get advanced features in their mobile apps, and that’s why as an app developer, you should try to develop useful and trustworthy mobile applications. In this similar situation, the mobile app developers have to keep the security concept in their mind, if they want to develop better mobile apps. If your developed app is not perfect when it comes to security then users can refuse to download or use those apps.

Nowadays, the hackers are main threat to your developed mobile apps. They can access personal and important information of the mobile app users and spitefully use it. Therefore, the mobile app developers should concern this main thing while they are developing professional mobile applications. As a developer, you can use advanced security options in your developed mobile app or software, for avoiding the upper-mentioned security issues. If you don’t know much about how you can develop mobile apps with advanced security features then check the following ideas:

  1. Encryption of mobile app data

The mobile app developers will love to prevent unauthorized access of their mobile apps by offering encryption concept in the developing ways of mobile applications. In this matter, you can convert the information or private data of users into code format. This can be an effective way of controlling misuse of your developed applications.

If a hacker wills to access mobile applications, then because of this feature they can’t decrypt the actual information of the mobile app. Hence, it is trustworthy idea to secure your mobile apps from the hackers.

  1. Write a highly secured code

This is one of the main reasons why hackers able to access the data of mobile application due to general formatting of the security codes. So, whenever you are developing any mobile application, prefer to build hard codes. You can build some security codes, which are updateable after its use. It is essential for the app developers to use best quality codes for helping their users to avoid security issues in their apps.


  1. Prefer authorized application program interface

In the building process of your codes, you have to use an authorized application program interface or API. If you don’t use authorized API then hackers can easily access your authentication information and data quickly. The app developers can use central authorization during the building process of their app’s code.

  1. Use libraries carefully

It is also necessary for the app developers to prefer the trustable third party libraries. You have to choose library carefully because some of them are not as trustworthy as you have thought. The developers have to skip use flaws in their library, for not allowing hackers to access their developed apps.

  1. Use high standard Authentication

When you don’t want security issues in your developed apps then it is compulsory for you to use high standard authentication. As a developer, you can design your app having hard security codes written in hard alphanumerical format. This simple step will help the mobile app users to stay away from the threats of hackers.


  1. Stay ready to update your app with latest security features

In the terms of creating a muchsecured app, you always have to be ready to update your developed apps with advanced security features. The procedure of securing your mobile app will never end, so, you have to develop an app which is updateable after its use.

  1. Use trustable methods of solving/writing codes:

As a mobile application developer, you can trust in the methods of writing east security codes because today, the hackers are all prepared for the hard security codes. You can compare the benefits of several cryptography protocols for avoiding the security issues in your app development path.

Today, various companies are serving you advanced feature cryptography protocols, so, it is on you to pick best protocols out of them. In this same case, you can stick on trustable API for getting the perfect methods of writing/solving codes of your developed mobile apps. This is also an important way of securing your app from the threat of hackers.

  1. Unfurl exact gathering handling

You have to unfurl or deploy perfect and peerless gathering handling in the case of developing a much secured mobile application. An experienced mobile app developer knows the value of perfect session management and because of that he/she will try to use sessions during the development procedure of mobile application.

The application developers can enable remote log-off in the situations, where they are finding many security problems in their developed apps.  You will be able to get more users of your mobile app with the help of this crucial point.

  1. Keep user’s convenience always in your mind

It is necessary for the app builders to don’t build unnecessary network connections, while you want to satisfy your customers. The app developers have to keep the convenience of their users always in their mind.  They can’t afford to develop such codes, which are even hard for their users to access.

The code developed by you in mobile app should not be a privilege for everyone. Hackers are always in search of finding privilege in any well-structured mobile application. This simple way can also help the app developers to create a trustworthy mobile app free of security issues.


  1. Prefer professional techniques of developing mobile app

As a mobile app developer, you should have to use professional or well-known techniques for creating codes and better security in your developed mobile application. You can’t afford to use local or already used methods of writing security codes, and in that similar situation, you should try to use trustable methods to build codes in mobile apps.

Therefore, mobile app developers can use the upper-written ideas for making their mobile apps free of security or hackers issues. These top 10 things can help the app developers to build a professional app.

outsource app development

outsource app development

Important Factors That Help Evaluating a Developer for Your App Development Project

In the past few years, the mobile apps business has been growing exceptionally day after day. Today, the mobile apps have become basic needs of every person. Whether you want to buy something or sell something, mobile apps can save your time and money all together. This is really great news for the mobile app developers that this industry will keep on growing in upcoming years. The business owners have started to develop their own mobile app, for helping their customers to use their services. Hence, opportunities of getting more profits will be there for the mobile app developers.

If you are also looking to develop any mobile app then it is necessary for you to keep some general talks of mobile app development in your mind. A perfectly developed and designed app will help the users in various situations. When you want to see unmatched results of mobile app development process then it is must for you to use outsourcing mobile app development.

It is necessary for the business owners to develop a mobile app with the help of outsourcing, which has developed correctly. Here are some important talks to remember before selecting the outsourcing app development:


Check several versions of the mobile application 

You have to check the versions of mobile app before start to download them. In that same situation, you can suggest something important to the mobile app developers. Professional app developer will love to provide you perfectness in their developed apps. It can be difficult for you find perfect app developer but comparison of some talks can help you to choose admirable developer. You can’t afford to take faster decision of choosing app developers.

As a customer, you have to take your time when you are looking to get the services of professional mobile app developers. This concept of checking the versions of mobile app can help you to use the latest and valuable version in your mobile apps.

Make better communication with your app developer

When you and your app developer are on the same page of app development then better communication is required between both of you. At this stage, you can tell your app developer about your desires and budget, and similarly app developer can tell you about expectations.


You can make the essential changes in features and modules of mobile apps. In this case, app developer will allow you to tell your remaining demands about the developing app. You have to establish better communication with your app developer, when you don’t want to face any kind of issues during the mobile app development procedure.

Check out services offered by app developer

This is another essential thing for the users when they are all set to hire any app developer. You have to check the list of services offered by different app developer and according to your need you can select the best one. You have to hire any developer, who is going to take more interest in this project of app development.

You can also take some consultations from the experts of this same line, when you have more confusion in your mind. You can ask the questions which are making doubt in your mind along with taking their suggestions to get a well-structure mobile app. The project manager you want to select should have the experience and brilliant communication skills. This will help you to make a friendly bond with your app developer.

Find a well-matched app developer

It is important for you to find a well-matched app developer when you don’t want to face any kind of issues in the app development procedure. You have to prefer any reliable app developer, who has a name in this same field of mobile app development. In this situation, you will want to hire any developer which can meet your requirements, working style and other things easily.



You have to make sure that app developer you have choose is not fake means he/she have the required experience in this same line. You can globally search for the best app developer without any hesitation. Comparison of reviews given by the existing users to any app developer can also help you to pick out the best app builder. For taking trustworthy services of app development you should compare various features of a professional app builder.

Choose app developer who understands your requirement

You can prefer any app builder, who can easily understand your requirements. In that similar situation, you can collect some information about the features and services offered by app developer. You will love to choose the best app developer who can understand your desires easily. Here are some important things which can help you:

  • Tell your app developer about your requirements and desires
  • You can ask app developer to serve app monetization and UX/UI design like services
  • Time required to complete the app development project
  • Exact budget of project
  • Tell app developer about the type of app you want to get
  • You can ask the app developer to add some features according to your desire
  • A short outline of your project

Therefore, you can use these upper listed talks when you want to choose best app developer. If any app developer can fulfill the upper-mentioned desires then without any hesitation you can pick them.

The estimated cost of app development project

After collecting information about the app development ideas, next thing you have to keep in your mind is the estimated cost of that app development project.  If you will estimate your budget before starting to get the services of app developer, then without any doubt you can prepare a budget friendly outline of your app development project.

You can ask your app builder to tell about payment options along with telling you about the total expanse. In this situation, the comparison of several services offered by app developer can help you to choose the professional app builder. Hence, whenever you start up the process of app development, you should remember all these upper listed talks.



Why location based travel app is important for your business?

The popularity of location based travelling apps has been ever growing. This popular genre of apps has been made possible with the help of Geo-fencing technology. Geo-fencing has made its way deep into the genre of location based travel applications. There are many mobile apps and businesses that are based purely on this technology.

So, what exactly is the concept of Geo-fencing?

In Geo-fencing, a developer can use a virtual parameter that can be drawn for any particular location on a map. It uses the RFID and GPS technologies to give the location results as per the parameters set by the developer as a function of the feature enabled by the customer. The location obtained through geo-fencing is very accurate and it turns out to be very sensitive in its functionality. And this is how a food delivery app tells you the exact location of a delivery executive and the exact time of when they arrive.

How does a location based travel mobile app help you in developing a business that is appealing to the customers?

When using a Geo-fencing module into your location based travel app, it makes it easier for the customers to understand and get accurate information of whatever they want to know from your app. Adding a Geo-fenced map in your app improves reliability of your app for the customers. Adding such features to your app also improves its appeal on the customers and might also bring back old customers observing an improved functionality of your app. There are various Geo-fenced map based apps that provide information of various locations and provides an interactive way for customers to get their required information.

Not only does this technology help in providing information of locations, but it also helps in building traffic based database, whether it is an app to know the number of vehicles on the road or may it be for checking any road blocks or accidents on the way. Using Geo-tagging devices and calibrating your app with them can help one build a tracking app for various purposes like tracking your car in a parking lot, or finding your lost keys, or keeping a track on your cows or other domestic animals to know where they are and to track all the places they have been to. Geo-tagging and geo-fencing when working together, they give an organized and well structured interactive experience to the customers using your app. There are various other uses of these technologies and there has been a huge growth in the location based travel app market because of this. There is a huge scope of developing apps in this market, because of the huge array of applications of the technology in the everyday life. This technology was made to map the world and to make locating coordinates accurately and see the location while sitting at your home. This has only made life really convenient as people have come up with more and more applications for the app.

But, these are just an outline of the benefits of location based app can have on your business. The Geo-fencing and geo-tagging technology has helped in building a huge number of applications that have made life very easy. Thus, there has been a huge growth in businesses that have implemented this technology in their applications. Some of the benefits of this implementation of Geo-tagging are listed as under:

    • Helps in managing customer relationships:

      When building and managing customer relations, it is very important to keep it very personal for the customer so as to not make them feel intimidated. One can develop an auto-response system that responds to the customers based on their location and thus helps in choosing many factors like language and local time. You can locate the customer, and once they entered a target location, you can notify them and tell them more information about the said location, whatever is linked to your business. For example, you can tell them about the working hours of the location, or tell about the coupons available on your app for the shop they have entered in, or interesting facts about the place that are available on your app.


    • Targeting customers as per your requirements:

      Using location of people available in a place, one can scan and target the exact type of customers that you want to target and thus avoiding the  people who may not be a market for your app. This helps in preventing everyone in a place with notifications and thus developing a more cost effective and efficient system.

    • Improving traffic on app:

      With location available to you for the customers, you can know when, who and at what place a person can need your app. With this information, you can notify them at the time they might need your app and thus it helps attracting more traffic to your website. This helps in improving app usage user numbers and effectively increase profits, and making the location tracking system a good investment.

    • Improving local business communication:

      This will help in developing a good contact with your local business locations for an improved tracking of your goods.